Washable wall paint: Licetto

Maintenance-friendly wall paint

Most matte paints absorb dirt and moisture quickly and are not or hardly washable.

Licetto is different!

The paint is highly washable after 2 weeks. Due to its unique and washable properties, Licetto can even be used in the kitchen and bathroom. Dirt and limescale are no problem at all.

Very important, Licetto is matte and stays matte, even after scrubbing and buffing.

Licetto productbrochure

Skin Powder Licetto Ingeborg Simone Pure & Original

Matte washable wall paint for every style

Dragon Fruit Licetto Margaret de Lange Pure & Original — Licetto Dragon Fruit Credits: Margaret de Lange Colour Design: KOI Colour Studio

Canvas Licetto Hana Alendar Pure & Original — Muren: Licetto Canvas Plafond: Licetto Caramel Credits: Hana Alendar

Polar Blue Licetto Linda van der Wal Pure & Original — Blauwe muur: Licetto Polar Blue Deur: Traditional Paint Eggshell Polar Blue Plafond: Classico Old Ocre Gele muur: Licetto Daybreak Credits: Linda van der Wal

Cannonball Licetto Iris Floor Pure & Original — Deur: Traditional Paint High-Gloss Silk White

Plum Licetto Linda van der Wal Pure & Original — Licetto Plum Credits: Linda van der Wal

Praline Licetto Margaret de Lange Pure & Original — Licetto Praline Photography: Margaret de Lange Colour Design: KOI Colour Design

Product specifications
Licetto

8-10 m2
5 hours
Indoors and outdoors
1 gr
30 gr
Max 10% water

Application

Licetto can be used both indoors and outdoors.

Apply

Prepare well before you start painting. Then apply a layer of WallPrim Pro. Apply Licetto washable wall paint with a round or flat brush, roller or airless.

Characteristics

Water-based
Coloured with natural and organic pigments
Matte
Solid
100% mineral
Very environmentally friendly
100% recyclable
High coverage
Very low VOC
Solvent free
Tension free
No synthetic binders
Non-flammable
Suitable for humid areas
Excellent moist resistance
Hyper washable
Unique stain resistance
Hardly any shine spots after cleaning and/or friction
Little to no odour

Applicable to

Painted walls, newly plastered walls, (non-woven wallpaper, lime plaster, cement plaster, absorbent natural stone, clean masonry, aerated concrete, plasterboard, plaster blocks and wood.

Downloads

Technical information Licetto washable wall paint

How to apply Licetto?

More about Licetto washable wall paint

Landscape Licetto Iris Floor Pure & Original

Washable wall paint for the bathroom and kitchen

Licetto is extremely suitable for use in the bathroom and kitchen! Thanks to the hyper washable properties of the paint, you can easily remove it with a damp cloth, and dirt, grease and limescale will not cause any problems.
Even if you have to scrub a bit to get rid of a stain, the Licetto will not shine when rubbed.

In addition, the paint is very scratch resistant. The paint will not be easily damaged or scratched. This makes it very suitable as a project paint for public areas, or areas that are used intensively, such as the hall.

Island White Licetto Marjon Hoogervorst Pure & Original

Licetto as project paint

Thanks to its high scratch and impact resistance, Licetto is extremely suitable as a project paint. Think of application in a restaurant or hotel where the walls have to endure quite a bit.

Child-friendly wall paint

Licetto wall paint is a hyper washable wall paint that does not shine after cleaning. This makes this paint perfect for the nursery. Dirty children’s hands are no problem!

Old Wine Licetto Margaret de Lange Pure & Original

Advantages of Licetto washable wall paint

Licetto from Pure & Original is:

A super matte paint
Very washable
Does not give any shine with friction
Is not sensitive to scratches
Is durable and environmentally friendly
Is less powdery than Classico chalk-based paint or Fresco lime paint

Required tools Licetto washable wall paint

Would you like to apply washable wall paint from Pure & Original? Then ensure the best result with the brushes and rollers from Pure & Original. The non-paint range is available from our dealers.

Apply Licetto with a round or flat brush. These brushes can be used with all lacquers and paint products, but in particular for all water-based paint products.

The original Pure & Original can

Would you like to start working with Licetto paint from Pure & Original? Avoid disappointment, buy your paint at one of our resellers, and don’t let other paint types tint with our colours. Only the original base and pigments can achieve our paints’ quality, abilities, look and fel. Replacing one of these elements with another brand, and the results will not be the same.

To be sure you buy our product, it has to be coloured and sold in the original Pure & Original can.